How FMPs are shaping the future of soft drinks

In today’s fast-paced beverage market, taste innovation is essential. Enter Flavours with Modifying Properties (FMPs), smart ingredients that do more than add flavour. They reshape the sensory experience, support sugar reduction, and help brands meet growing demand for healthier, cleaner-label drinks.

What are FMPs?

FMPs are flavour enhancers that modify taste perception. Unlike standard flavourings, they:

• Enhance sweetness without added sugar or calories
• Mask off-notes from sweeteners and functional additives
• Improve mouthfeel for a smoother, fuller experience
• Balance flavours for more appealing profiles

They’re game-changers for both carbonated and non-carbonated drinks.

Why FMPs matter for soft drink brands

• Tackle sugar reduction
  With sugar taxes rising—especially in Europe—brands are shifting to sweeteners like stevia and sucralose. FMPs smooth out bitter or metallic notes, helping reduced-sugar drinks taste just as good as the originals.
• Support functional formulations
  As functional beverages grow in popularity, FMPs neutralise bitterness from vitamins, botanicals, and other active ingredients—enhancing flavour without compromise.
• Improve cost efficiency
  By boosting perceived sweetness and flavour, FMPs reduce reliance on expensive ingredients—without sacrificing taste.
• Fuel innovation
  FMPs unlock complex, layered flavour profiles and unique regional variations, giving your brand an edge in an increasingly crowded market.

Better taste. More innovation.

With consumers demanding healthier, tastier, and more transparent products, FMPs offer a powerful tool to meet both regulatory and market expectations.

CO₂Sustain’s FMPs

Our FMP, TasteMod², is expertly formulated to offset off-notes from non-sugar sweeteners such as Stevia. Effective across carbonated and still drinks including energy drinks.  TasteMod²  is also showing promise in low- and no-alcohol beverages (watch this space!).

Discover more, download our brochure

Alternatively feel free to drop us an email us at hello@tastemod2.com or call us on 0113 465 4601 to find out how we can help your drinks taste better.